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Concept Design

As the creative director, I oversaw the production of a creative campaign shoot for the brand's new beach towel collection. The theme of the campaign was a celebration of friendship, and it featured a group of friends enjoying the towels in a countryside house. I developed the mood and direction of the campaign to effectively showcase the collection and align with the brand's aesthetic and values.

Client: Lila N' Berry

Director: Berna Suslu

Producer: Emre Yavuz

Styling: Elif Karcı

Photography: Baturalp Yılmaz

Model: Valeria Marchuk,Bora Apaydın, Milana Mikhailus, Bilal Alhagri

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